CMA 312 Introduction to Communication Research

Prerequisites: Completion of the Quantitative Literacy area of the Core. Completion of one or more of the following is recommended, but not required: CMA 200, CMA 310, MGMT 301, or MGMT 306. This course will examine the basic components of communication research including logic, theories, and ethics. Topics covered include the different approaches to communication research, the essential elements of both qualitative and quantitative research, analysis and interpretation of data, and resources available.