400

Prerequisite: ECMG 303. Financial management of business enterprises, with emphasis on financial problems and policies of corporations.

Prerequisites: MGMT 306 The course uses concepts, principles and theories from psychology, economics, anthropology and sociology to explore the consumer acquisition process. Marketing concepts of product positioning, segmentation, brand loyalty, preference and diffusion of innovations will be considered in context with environmental, ethical, multicultural and social influences.

Prerequisite: ECMG 303. Analytical techniques for appraising equity securities and short-term, intermediate-term and long-term debt instruments with a view particularly toward portfolio balance. The course will consider both the individual investor and corporate and institutional needs for cash management.

Prerequisite: Completion of the Common Body of Knowledge. Open to seniors only. The analysis of cases in management strategy and decision-making with emphasis on the practical application of concepts in human resource management, marketing and finance. Integrates various aspects of managerial activity in a systematic approach.

Prerequisites: MGMT 306 and MATH 112 or PSY 211 or SOC 261 or ECMG 212, and permission of the instructor. The role of research in marketing is studied; skill in applying various marketing research methods is developed through field work.

Prerequisites: MGMT 306 or permission of instructor This course covers how advertising, sales promotion, public relations, personal selling, interactive marketing and packaging decisions form a coordinated strategy. Students examine the role of integrated communications and the benefits of integrating all brand elements of the marketing mix. The course also addresses programs for new media and the challenges of a changing marketing environment.

Prerequisites: ECMG 303, MGMT 314, MGMT 321 and MGMT 322 This course develops an understanding of the theoretical foundation of GAAP as it relates to business combinations and consolidated financial statements. It includes advanced topics in partnership accounting, foreign currency and hedge accounting, international accounting standards, and accounting for government and non-profit organizations.

Prerequisite: MGMT 284. An intermediate course in accounting with emphasis on cost control. The course will include definitions and roles of budgets, forecasting, categorization of costs, inventory management, product costing and transfer pricing.

Prerequisites: MGMT 321 and MGMT 322. The course is a study of personal and corporate tax concepts, structure, and planning. It emphasizes the rules of taxation for individuals, partnerships, and corporations. Students learn estate and gift taxation, income taxation of trusts and estates, deferred compensation, and international tax. State and local taxation are also addressed.

Prerequisite: MGMT 205 or permission of the department. This course provides an overview of the contemporary legal and regulatory business environment. Specifically, it relates various laws and regulations to major business functions such as employment, production, marketing, finance and international operations. The course also provides a brief overview of U.S. political and constitutional systems that are the building blocks of our regulatory environment.

Prerequisites: ECON 206, ECMG 303, ECON 306 and MGMT 314. Open to juniors and seniors, or by permission of the instructor. This course introduces students to international finance and institutions. Topics covered are exchange rate determination theories, international corporate finance, international portfolio diversification models, foreign exchange risk, hedging strategies, foreign exchange options, and derivatives market.

Prerequisite: By invitation of the department. The departmental honors paper is a two-semester senior-year program designed for students who wish to pursue intensive research or special projects in close coordination with faculty advisers. Departmental honors students are known as the Christine P. Tischer Scholars and receive 6 credits for this work.

Prerequisite: By invitation of the department. The departmental honors paper is a two-semester senior-year program designed for students who wish to pursue intensive research or special projects in close coordination with faculty advisers. Departmental honors students are known as the Christine P. Tischer Scholars and receive 6 credits for this work.

Prerequisite: By invitation of the department. The departmental honors paper is a two-semester senior-year program designed for students who wish to pursue intensive research or special projects in close coordination with faculty advisers. Departmental honors students are known as the Christine P. Tischer Scholars and receive 6 credits for this work.